STEMULATE YOUNG MINDS
services provided
Website Upgrade, Brand Design, Production & Promotional Development, Email Management, Social Media Management.
Overview
STEMulate Young Minds is an apparel company with a mission to introduce and encourage Black & Brown youth to pursue STEM pathways through their line of inspiring clothing as a means of achieving the luxuries of life that they desire without the threats of gang life and crime.
OUTCOMES
Our partnership with STEMulate Young Minds resulted in significant achievements:
Brand Development
We created a compelling brand design that encompassed vibrant colors, fonts, and tone of voice development. This helped establish a consistent and memorable brand image that resonates with the target audience, driving brand recognition and awareness.
Photography & Video Production
We created compelling promotional videos and photography to reintroduce the brand to the market on social media.
Strategic Marketing Execution
We work closely with the founder of STEMulate Young Minds to develop strategic marketing plans, both annually and quarterly, aligned with the company's business goals.
eCommerce Website Development
We revamped STEMulate Young Minds' website, focusing on improving user experience, streamlined navigation, and optimized product pages.
Brand Expansion Opportunities
We’re identifying and planning brand activation opportunities to increase brand exposure and market penetration. These efforts positioned STEMulate Young Minds for further growth and success in the STEM apparel market.
Omni Channel Development
We’re implementing cohesive marketing strategies across all channels and partnerships, including social media, email marketing, influencer collaborations, and other promotional efforts.
In-House Marketing Resources
IVLeague Marketing provided the necessary resources and expertise to execute marketing initiatives effectively in-house.